Develop video content to engage NZ secondary school students and recent school leavers with helpful information on 'how to adult'.
Strategy
Drive traffic from short 'hook' videos into more in-depth 'content' videos.
Production
Make it look real. A bit urban. A bit fresh. A bit fun.
Creative
Use young people, talking to young people. Everyone can use a relatable lol.
1/5
{
"title": "GIVE NZSL A GO",
"credits": [],
"vimeo": {
"width": 1280,
"height": 1280,
"thumbnail_url": "https://i.vimeocdn.com/video/1430960349-b450c118798ab35b12e157049f7d7172077431957734090b428aaa22bc11ad1a-d_1280",
"vimeo_url": "https://vimeo.com/709340596",
"video_id": 709340596,
"duration": 30
}
}
Giving NZSL a go
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